Click on the cover 

to view this month's

  issue and advertisers plus the BEST gifts

for the holidays

(for yourself, too)!

 

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Readers

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Frequently Asked Questions

 

Have more questions?  Please e-mail info@kidsandfamilylink.com or submit your question in the Contact Us Form.

 

General Questions

-Does advertising in Kids and Family Link™ work?

-How long has the company been in business?

-Why are there articles?

 

Advertising Questions

-Can I use my existing ad?

-What size does my ad need to be?

-What if I don't have an ad to use?

-Do you have a graphic artist on staff?

-What are your deadlines?

-What are your pricing guidelines?

 

Distribution Questions (where our directory can be found)

-How is your guide distributed?

-When is your guide distributed?

-Where is your guide distributed?

-How many distribution points do you have?

-How much does it cost to become a distributor for your guides?

-How can I become a distributor for Kids and Family Link?


General Questions

 

Does advertising in Kids and Family Link™ work?

Yes, absolutely, our strength is in our distribution.  Every month we hand-deliver approximately 10,000 copies of Kids and Family Link™ to HUNDREDS of locations in the southeast Wisconsin area.  We distribute, at least, in the following locations:

     ♦ All current Kids and Family Link™ advertisers

     ♦ Pediatricians' and Family Doctors' offices

     ♦ Day Care/Child Care centers

     ♦ Children's Clothing stores, Maternity stores, etc.

     ♦ Pediatric & Family Dentists' offices

     ♦ OB/GYN offices

     ♦ Libraries

     ♦ Learning centers

     ♦ Toy stores

     ♦ Indoor Activity centers

     ♦ Many more retail & high-traffic locations

See a full list of distribution points and areas.

 

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How long has the company been in business?

ETC Link™ has been in the industry for the past 7 years, and the publisher has been in the industry for the past 12 years with a proven history in advertising, marketing, and design.  We have a comprehensive marketing view of ad layout and content and overall directory look, plus the knowledge that created marketing layouts, plans, or consulting for national and international clients like AT&T Capital Corporation, US Army, Airforce, and ROTC, Merrill Lynch, Teamsters, Coopers and Lybrand, and Overhead Door.

 

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Why are there articles?

Kids and Family Link™ has a shelf life of many months with informative articles.

 

Kids and Family Link™ is a resource guide for families, kids, moms and dads, grandparents, caregivers, and friends (who help or buy gifts, too).  We've taken our time to do a tremendous amount of research in the local area to ensure that our readers actively seek and use our publication every month from high-traffic, high-income locations.  Our articles cater to those buyers and aren't so big that they overpower your ad but add that extra punch that makes our guide indispensable, picked up every month, and kept for future reference.

 

Our Kids and Family Freebie Links™ list three types of "free stuff", and there's a health and safety article of the month that also serves as a valuable resource.  Your ad gains authority as part of such helpful references and ensures repetitive viewing by the types of customers you want.  

 

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Advertising Questions

 

Can I use my existing ad?

Of course, as long as it is camera-ready and the right size.  If you already have a graphic artist, just have them contact us or send us the ad.

 

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What size does my ad need to be?

1/8 Page:  2.25" x 1.875"

1/6 Page:  2.25" x 2.375"

1/4 Page:  4.75" x 1.875" or 2.3125" x 3.75"

1/2 Page:  4.75" x 3.75" or 2.375" x 7.625"

Full Page:  4.75" x 7.625"

 

Imprint areas are based on 5.25" x 8.25" pages.

Please see our section on Sizes in Order Information.

 

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What if I don't have an ad to use?

If you do not have an ad, we are happy to assist you.  You may either use your own graphic artist, or you can use our professional graphic artist to custom design a business-building ad.  You may provide us with logos, pictures, and copy of what your ad should feature.

 

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Do you have a graphic artist on staff?

Yes, we do.

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What are your deadlines?

December 10 for January & February Issues

February 10 for March & April Issues

April 10 for May & June Issues

June 10 for July & August Issues

August 10 for September & October Issues

Please see our Deadlines section of Advertising Information.

 

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What are your pricing guidelines?

Please fill out the Price List Request Form or contact us for details at sales@kidsandfamilylink.com or 262.995.7189.  We'll be happy to review how we can best fulfill your needs.  We have rates for every size business, large or small, commercial or home-based.

 

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Distribution Questions

 

How is your guide distributed?

We hand-deliver our directories each and every month to personally chosen high-income, high-traffic locations.  At times, we also choose to use a national distribution company to mass-deliver to large chain stores, where they have their free publications displayed.  Some of these larger chain stores only allow us to distribute through such companies.  This ensures that your ad is always prominently displayed and well-stocked at all times.

 

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When is your guide distributed?

We hand-deliver directories each and every month on or about the 1st week of each month.

 

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Where is your guide distributed?

Our strength is in our distribution.  Every month we distribute Kids and Family Link™ to HUNDREDS of high-traffic, busy locations throughout the southeast Wisconsin area that were specifically chosen for their desirability with highly qualified visitors for our advertisers.  We distribute to our advertisers' locations, pediatric and family doctors' and dentists' offices, day care and child care centers, children's clothing stores, maternity stores, OB/GYN offices, libraries, learning centers, toy stores, indoor activity centers, and many more retail and high-traffic locations.

See a full list of distribution points and areas.

 

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How many distribution points do you have?

We deliver our directory to hundreds of locations.

 

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How much does it cost to become a distributor for your guides?

It's free.  There is no charge to add this valuable resource to your business's offerings, and we appreciate your efforts to encourage your clients to take one with them.  Your customers will appreciate your efforts, too.  Many distribution locations find it can be used as a "free gift" and offer to put it right into their customers' purchase bags.  It's a value-add to your business, and your customers will leave thanking you!

 

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How can I become a distributor for Kids and Family Link?

We are always looking for more places to deliver our directories where parents, expectant parents, grandparents, caregivers, and spenders (those friends, again, who search for unique presents) frequent.  If you want to be a Kids and Family Link™ distributor, please fill out our Distribution Form or email distribution@kidsandfamilylink.com.

 

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Advertisers

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Distributors

 

 

 

 

 

 

 


sales@kidsandfamilylink.com    info@kidsandfamilylink.com    distribution@kidsandfamilylink.com

 

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